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Will having my own blog get me a job?
To blog or not to blog....a commonly pondered thought with today's increasingly online world. But just like everything else, there is a right way and a wrong way to get attention from a potential employer in cyberspace.
Many young professionals, especially those who have recently graduated, believe that having their own blog may boost their resume profile and help separate them from the crowd. But as one article points out, there is a fine line between being showing true experience as a blogger and just having a rambling forum with no strategic plan or goal behind it.
True, social networks and online communities are becoming more and more mainstream parts of the everyday business world. But just like establishing a blog on Facebook page for a company, personal blogs must be intelligent with a specific goal in mind. Remember that blogs are a great way to make connections, and to add experience to your resume, but only if the blog is a valid "conversation" maker.
Does this mean that it had to be business-oriented? Not necessarily. But you have to think about whether or not the content is thoughtful and solicits the appropriate attention. A good friend mine has a college football blog about her favorite team. It is well-read and receives a significant amount of traffic. Although it has nothing to do with her profession (a technical writer), it is still valid forum that shows her as an experienced blogger.
Also, blogs that are thought-provoking and have a good following, as well as follow online best practices, could potentially get you noticed by a perspective employer. So if you do plan on creating your own blog, remember these easy rules to start:
- carefully plan out the goal or topic
- keep it updated regularly
- follow the best practice rules for blogging
Good cyber-seeking!
Posted by Don Boone on May 4, 2010 at 12:20 PM
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